BEACON STREET GIRLS SKINCARE
We said “OMG” to packaging design that “totally” resonated with young shoppers.
When you’re 13, you judge a skincare product by its bottle. Our system leveraged
the popularity of characters from a popular book series. Our hip, flexible packaging
system caught the eyes of the ‘tween’ crowd in malls all across the country.
Product flew off the shelves. For real.